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Strategy walkthrough
Write Ambitio’s ten answers in Strategy Builder, then lock the set so Goals & Targets unlock.
The short version
Open Strategy on the Ambitio venture. The Strategy Builder sits on the left. The draft sits on the right — starting with founder-led teams of 1–15.
Talk until all ten answers under the four questions look honest. Diego’s set is already drafted: who we serve, how we win, what we refuse, what could stop us. Edit a box if a line is off.
Click Save strategy, then Lock in strategy. Goals & Targets unlock next. Action Plans and Reviews still wait on North Star and this quarter.
Walkthrough
Step 1
Open the builder
From Ambitio’s sidebar, click Strategy. Strategy Builder is on the left. The Draft on the right already names the audience: founder-led teams of 1–15. If you just created the venture, you are already here.

- Strategy Builder — the only chat for this page.
- Draft — Ambitio’s answers under Where do you play?
- Save strategy — on once all ten answers are filled.
Step 2
Fill the ten answers
Answer in chat. The canvas updates. Diego’s lines cover English and Spanish, Monday reviews, and no white-label. You can type in a box if a line is wrong. The four questions are: Where do you play? How do you win? What do you say no to? What could stop you?

- Chat — Diego already confirmed founder-led teams and invite-only.
- Ten answers — edit a box if the wording is off.
- Save strategy — click when the set is honest, not perfect.
Step 3
Lock, then continue
Click Save strategy. Confirm Lock in this strategy? with Lock in strategy. The dialog reviews Ambitio’s market and how we win. After lock, click Continue to Goals & Targets.

- Lock in this strategy? — the review before the layer closes.
- Ambitio’s answers — founder-led teams, one agent per surface.
- Lock in strategy — confirm. Keep editing stays in the draft.
Check your understanding
Check your understanding
01Where do you talk while writing strategy?
02When can you click Save strategy?